![]() ![]() In 1922, Anandabazar Patrika first came out as a four-page evening daily that sold at two paise and had a circulation of about 1,000 copies a day. Vision We aspire to be thought leaders in India on a foundation of the enduring trust of our customers and by harnessing the talent and innovation of our people.ĪBP is one of India's largest media houses, reaching an audience of nearly 300 million across television, digital, print and radio. Public Activities We are not affiliated to any political party, and do not contribute to the funds of groups whose activities are calculated to promote party interests. ![]() Standard of Conduct We conduct our business with honesty and integrity. ![]() Innovation We strive to foster creativity and innovation in our business ecosystem. We commit to provide a safe and great place to work. Talent We employ, promote and reward our employees based on individual merit and performance. Trust We seek to retain the trust of our audience in our content and of our business partners in our organization.Ĭustomer centricity Our business revolves around our audience, advertisers and business partners. Thought Leadership We aspire to help shape thinking through insightful and credible content. Purpose Our purpose is to inform, to educate, to engage, to entertain and thus raise the quality of human life. ![]()
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